To effectivelycommunicate, we must realize that we are all different in the way we perceivethe world and use this understanding as a guide to our communication withothers.
My fathersaid: you must never try to make all the money that's in a deal. Let theother fellow make some money too, because if you have a reputation for alwaysmaking all the money, you won't have many deals.
Neverforget the power of silence, that massively disconcerting pause which goes onand on and may at last induce an opponent to babble and backtrack nervously.