We cannot always control our thoughts, but we can control our words, and repetitionimpresses the subconscious, and we are then master of the situation.
If youare planning on doing business with someone again, don't be too tough in thenegotiations. If you're going to skin a cat, don't keep it as a house cat.
Neverforget the power of silence, that massively disconcerting pause which goes onand on and may at last induce an opponent to babble and backtrack nervously.